Human Behaviour Modelling

Modelling Sustainability Transitions

We use computers to model human behaviour to understand why, how, when and where people adopt new technologies like solar panels or electric cars under a range of different scenarios. We have applied our models in a range of contexts, in particular, the adoption of energy efficiency in buildings, commuters’ choice of transport mode, and householders’ adoption of water-efficient appliances and behaviours.

Check out our demonstration models or contact Dr Sorada Tapsuwan for more information.